Tuesday, June 5, 2007

Kudos Gentlemen, Kudos Indeed...



Quite frankly, I would have LOVED to be in on this marketing meeting. This picture is taken right from a box of Scooters© Brand Cereal, and let me tell you, they did quite a number on this.

First of all, lets take a look at the name. Scooters. My guess is, they were down to three contestants: Toasty Hos, Box of O's and Scooters. Clearly they made the right choice. Nothing says "Good Morning" and "Nutritious" like the same term you use to describe what the dog is doing on the carpet.

Now I know you can't see the cereal, but they are the cloned twin of Cheerios. Which brings up point number two. Look at the ko-hoonies the folks at Malt-O-Meal© have with the claim they make. "Kids prefer the great taste of Scooters to Cheerios!" That's the dumbest thing I've ever heard. First of all, Kids don't eat Cheerios. They eat Lucky Charms and PopTarts. Second of all, ITS THE SAME GODD*&^%ED THING!

Good job guys, keep up the great, slightly copyright infringing work.

Also worth noting: Scooters© comes in that giant "garbage bag" size that you see on the very bottom shelf of the cereal aisle. Great news!

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